Strategist

Stand-up

I have two lives…

… that work together

I'm a Strategy Director at OLIVER, and I've spent most of my career convinced that strategists and stand-up comedians are basically doing the same job, just in different rooms. Both are trying to unearth human truths. Both live or die by a good story. Both lead by persuading people to explore new paths.

Stand Up Brands (my Substack) is where I bring all of it together. Come for the strategy, stay for the jokes.

Showcase me!

Two minutes to tell you who I am — so obviously I'm doing it from a comedy club.

I can't exactly shout out the Marketing Academy to a room full of drunk strangers on a Saturday night. But I can give you the same intro I give them. Fair warning: it's mainly a story about what I didn't do.